Promo Writer

About the role

These promo scripts will be used for performance marketing campaigns across platforms such as Meta and UAC, and will later move into post-production for final execution. Pro members see the company and apply now. It opens to everyone on October 28.

What you'll do

• Create engaging long-form promo scripts, typically ranging from 30 to 60 minutes, designed to drive listener interest and campaign performance
• Develop strong hooks, emotional beats, cliffhangers, character moments, and narrative setups that make the audience want to start listening to the series.
• Write scripts that are clear, engaging, and suitable for audio-first post-production.
• Ensure each promo script reflects the core promise, genre, tone, and audience appeal of the series.
• Adapt promotional scripts and ad concepts shared by the English team into Spanish.
• Localize scripts culturally and emotionally so they feel natural and relevant for the Spanish audience.
• Maintain the original creative intent while improving clarity, relatability, and audience engagement for the local market.

What they're looking for

• Bachelor’s degree in Literature, Creative Writing, Media, Communications, Journalism, Film, or a related field.
• Strong writing and storytelling skills, especially for audio, ads, trailers, promos, or digital content.
• Excellent command of Spanish, with strong understanding of local cultural nuances, expressions, and audience preferences.
• Good understanding of English, with the ability to adapt English scripts and concepts into natural Spanish.
• Strong sense of narrative structure, emotional pacing, character motivation, hooks, and cliffhangers.
• Experience in promo writing, ad scriptwriting, trailer writing, fiction writing, audio storytelling, content localization, or digital performance creatives is preferred.
• Ability to write production-ready scripts with clear directions for voice-over and post-production teams.
• Ability to analyze feedback and performance signals to improve creative output.