Vertical drama news
Micro drama and vertical series stories, picked from the trades and beyond. New stories every morning, older days below.
Each story opens on the outlet that reported it.
Wednesday, Oct 7
Tencent’s 4 Failed Short Drama Market Attempts: Can WeChat "Green Bubble" Finally Succeed This Time? (opens 36Kr in a new tab)
Microdramas are booming. AI could make it even harder to stop binge-watching (opens The Conversation in a new tab)
Mario Lopez, Paris Hilton, Jesse Tyler Ferguson Join Microdrama Platform aTwist’s October ‘To Die For’ Lineup (EXCLUSIVE) (opens WTYE FM in a new tab)
Microdramas, macro ambitions: Fantastic Furniture, Are Media, Sydney Water and Tag test entertainment’s pull on brand, behaviour and ROI as YouTube builds for the binge (opens Mi3 in a new tab)
GASP Data: ReelShort's New Dramas Went From Zero AI-Made in January to Nine in Ten by September (opens The National Law Review in a new tab)
Verticals For Good Challenge Brings Purpose to the $14B Micro-Drama Boom (opens The Courier-Journal in a new tab)
Hoop Entertainment adds 2 micro-dramas to JioHotstar’s Tadka (opens Exchange4Media in a new tab)
Story TV's X Ray Nazar Wala Hero Microdrama Review: Familiar Fantasy Drama That Falls Flat (opens IWMBuzz in a new tab)