Vertical drama news
Micro drama and vertical series stories, picked from the trades and beyond. New stories every morning, older days below.
Each story opens on the outlet that reported it.
Thursday, Oct 8

A+E Global Media and Lifetime Expand Original, Adapted Microdrama Slate (opens Variety in a new tab)
The micro drama industry is booming. It's giving Meta two wins at the same time. (opens Business Insider in a new tab)

New Queer Vertical Drama “Situationship” Set to Premiere on National Coming Out Day, Starring Lawrence Hawkins, Guy Vadas, And Danielle Cormack (opens The Curb in a new tab)

COL Group expands into EdTech with Lingopie partnership and microdrama co-productions (opens Prensario Internacional in a new tab)
SPH Media launches horror-comedy microdrama Connected drawn from ghost stories, urban legends (opens The Straits Times in a new tab)

India’s micro-drama boom is built on Chinese blueprints, but content gaps and tech lag may prevent a true China-scale success (opens Global Times in a new tab)

Myntra brings internet personalities together for new micro-drama (opens afaqs! in a new tab)

TikTok Wants Brands to Make Mini Dramas (opens TechJuice in a new tab)

Myntra deepens micro drama play as short form content gains consumer attention (opens StoryBoard 18 in a new tab)

TikTok and Sundance Collab Launch Micro-Series Storytelling Program (opens sundance.org in a new tab)